Close to 10.000 guests witnessed the ultimate Lamborghini Bull Run, as 50 incredible supercars from Denmark, Norway, and Sweden, drove through the main gates of Tivoli Copenhagen. From when the idea was born of doing a Bull Run through an amusement park while packed with guests. Shutting down one of the main traffic roads to Copenhagen city center in rush hour. One year of planning everything from security, branding, and hospitality to traffic regulations went by.
The Bull Run Copenhagen event was awarded as ‘Best Case’ worldwide by Lamborghini.
